About Us

Our Mission

The DowntownABQ MainStreet Initiative is a community redevelopment organization, State designated since 2008. Our mission is to promote and support downtown’s economic, social, and creative vitality through community-driven projects and programs. A revitalized and vibrant downtown is a symbol of community economic health, local quality of life, pride, and community identity. This includes:

  • Promoting and supporting downtown’s economic, social and creative vitality including its image and appearance through advocacy, projects and business development.
  • Supporting local Main Street projects in the City by providing economic development and design assistance, business consultation, and monitoring.
  • Ensuring progress in all areas of the Four Point Approach: Downtown Design, Economic Positioning, Promotion and Organization.
  • Utilizing the Department of Economic Development as a resource center for the City in downtown revitalization techniques, and to provide advice and technical assistance whenever possible to downtown property owners and tenants.
  • Attending, conducting, and/or sponsoring seminars and other educational programs concerning development, redevelopment and improvement of downtown areas.
  • Promoting and encouraging the implementation of more effective, comprehensive legislative and financing techniques and devices that will further the revitalization of downtown.
  • Providing a forum for citizens to share knowledge, experiences and problems for the purposes of developing programs which will better and address issues related to downtown.
  • Increasing public awareness of the benefits of having an economically strong downtown.
  • Facilitating communication and co-operation between all sectors representing downtown, including, but not limited to, business, service and retail, property owners, public institutions, residents, and the public.
  • Assisting and guide private/public entities in the implementation of the “Downtown 2010 Master Plan”.



Our Board


David L. Silverman – President
Geltmore, LLC
201 Coal Ave. SW
Albuquerque, NM 87102

After spending 7 years post college in San Diego, leasing shopping center space for a respected brokerage company, David moved home to Albuquerque to work with his father and take advantage of his wisdom in the final portion of his career. This move provided a succession plan for their company. Their pursuits have shifted from traditional surface parked retail centers towards mixed use and urban development, as they see the future of the business being shaped by the desires of the millennial and baby boomer generations. His long term goal for the business is to do his part in helping make Albuquerque a more vibrant 21st century city where the information economy will thrive and private employers will want grow. David believes strongly in the potential of downtown Albuquerque and is honored to help serve on the MainStreet board.

Michael Phlieger –  Vice President
Owner of Java Joe’s
906 Park AVE SW
Albuquerque, NM  87102

Bio pending.

Laurie Roach – Treasurer
Project Manager Employee Engagement and Foundation Giving, PNM
PNM Corporate Headquarters, MS0615
Alvarado Square
Albuquerque, NM 87158

Laurie found her niche as a project manager and event planner while coordinating conferences and events for the Energy Industry and New Mexico businesses and nonprofits. She has a passion for our Downtown, and has worked at PNM either as a consultant or in various market analyst, energy efficiency, or program development positions since 1989. She is currently the PNM Project Manager for Community Relations, Employee Engagement and Foundation Giving. After growing up in Austin, TX and working with her dad, a city planning director/civil engineer, she studied business management at Texas A&M and concentrated in marketing at UNM’s Anderson School of Management. She opened a small business in 2000, Turn of Events, and is a co-founder of Cancer Services of New Mexico. She serves on several boards including the Corporate Volunteer Council and volunteers with multiple nonprofits organizations.

Valerie Hermanson – Secretary
Mid-Region Council of Governments
809 Copper Ave NW
Albuquerque, NM 87102

Hermanson is a transportation planner at the Mid-Region Council of Governments where she provides technical and transportation planning assistance to urban and rural local governments. In coordination with DowntownABQ MainStreet Initiative, she planned and implemented Albuquerque’s pilot bike share, BICI (pronounced “bee-see”) and is currently working on the expansion. In 2014, 2015, and 2016, Valerie co-planned Albuquerque’s first open streets event, ABQ CiQlovía. She also serves on the boards for the ABQ CiQlovía, Albuquerque 2030 District, and New Mexico Complete Streets Leadership Team. In 2015, she was selected as one of Next City’s Vanguard 40 under 40 in planning and urban innovation. She received a Master’s degree in Community and Regional Planning and B.A. in Journalism from the University of New Mexico.

Stephen Segura
Owner of the Historic El Rey Theater and Mezcal Tequileria
622 Central Ave SW
Albuquerque, NM 87102

Bio pending.

Daniel Dietz
InnovateABQ Project Manager
101 Broadway Blvd NE
Albuquerque, NM 87102

Bio pending.

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